• Apple Bulks Up iAd Team for iTunes Radio Debut

    Apple is believed to be on a "hiring spree" according to sources close to the tech giant as it nears the launch of its forthcoming iTunes Radio platform.

    In recent days, Apple had posted five additional iAd-related jobs to its own job board. That goes along with another 35 postings to LinkedIn just last month.

    AdAge reports that the available positions span everything from account coordinators and ad design managers, to project managers and engineers. Not surprisingly, Apple is also on the lookout for new battle-tested and highly experienced ad executives who can make the most of the financial juggernaut Apple thinks it has on its hands.

    When iTunes Radio goes live to consumers on September 10, it will do so with several large advertisers including McDonald's, Nissan, Pepsi and Procter & Gamble.
    AdAge reports that these particular brands paid at least $10 million to be exclusive iTunes Radio advertisers within their respective industries. And that's just for advertising relationships that last through the end of 2013. If satisfied, you can expect these and other leading brands to keep doing business - bigger business, in fact - throughout 2014.

    Source: AdAge
    This article was originally published in forum thread: Apple Bulks Up iAd Team for iTunes Radio Debut started by Michael Essany View original post
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