• Samsung Replaces Mobile Design Chief after Consumers Voice Displeasure for Galaxy S5



    After critics and consumers alike voice displeasure with the industrial design choices made in its latest flagship smartphone, Samsung recently replaced mobile design leader Chang Dong-hoon with deputy Lee Min-hyouk. Chang will be giving up his mobile design responsibilities to focus on a broader design language for each of the units under Samsung’s corporate umbrella according to Reuters. Samsung told Reuters the following in a statement:

    The realignment will enable Chang to focus more on his role as head of the Design Strategy Team, the company's corporate design center which is responsible for long-term design strategy across all of Samsung's businesses, including Mobile Communications.
    The recent move comes after a number of publications criticized the S5’s construction. The Wall Street Journal says the Galaxy S5’s textured back was reminiscent of a Band-Aid, while the International Business Times led with the headline “Samsung Galaxy S5: Looks Cheap, Feels Cheap.”

    Lee, formerly an automotive designer, is widely credited with the Galaxy line’s initial design, which was well received upon the handsets’ debut. It was those same designs, that eventually led Apple to sue Samsung. Lee said the following in 2012 when Samsung and Apple were entering a legal battle in court:

    As a designer, there's an issue of dignity. (The Galaxy) is original from the beginning, and I'm the one who made it. It's a totally different product with a different design language and different technology infused.

    Courts by and large haven’t agreed with Lee’s take and Apple’s legal challenges have been wildly successful. Apple has secured sales bans of Samsung products in a number of jurisdictions and been awarded more than $900 million in US-based lawsuits.

    Source: Reuters
    This article was originally published in forum thread: Samsung Replaces Mobile Design Chief after Consumers Voice Displeasure for Galaxy S5 started by Akshay Masand View original post
    Comments 3 Comments
    1. SpiderManAPV's Avatar
      SpiderManAPV -
      "Reminiscent of a Band-Aid" xD
    1. Jahooba's Avatar
      Jahooba -
      Looks cheap and feels cheap, sure, but that screen! If you're looking at anything other than the gorgeous display then you're doing it wrong.
    1. SpiderManAPV's Avatar
      SpiderManAPV -
      Quote Originally Posted by Jahooba View Post
      Looks cheap and feels cheap, sure, but that screen! If you're looking at anything other than the gorgeous display then you're doing it wrong.
      I do have to agree... That screen is pretty sick...
  • Connect With Us

  • Twitter Box

  • Facebook