• Samsung Closes Flagship Experience Store in London



    Apple has been expanding its retail presence not only within the U.S., but internationally as well. We reported not too long ago that Apple has plans on opening up multiple retail stores in India in the upcoming year. In the U.S., the Cupertino-based company has been opening stores left and right every couple of weeks. Samsung however, has not been so lucky. The Korean-based company has a flagship store located in London’s Westfield Stratford City shopping center, but has unfortunately closed it down. It was noted that the location is already being disassembled and notifies users to go to other locations.

    Samsung apparently has nine other Experience Stores in the U.K and is ‘fully committed’ to the other locations. The company also noted that the closing of the flagship store will not affect the other nine locations. After Apple’s famous brick and mortar stores became successful, Microsoft and Samsung both decided to open up storefronts and provide the same type of help as the Genius Bars. It was also reported that Samsung’s profits for smartphones have dropped 73.9% last quarter, whereas Apple’s grew by 11.3%. Samsung may be shipping out two times the amount of phones Apple does every quarter, but most are low-end and low-margin devices.

    Source: The Verge
    This article was originally published in forum thread: Samsung Closes Flagship Experience Store in London started by Akshay Masand View original post
    Comments 2 Comments
    1. rickuk's Avatar
      rickuk -
      No point in having a store in Westfields shopping centre, over priced rents, lack of shoppers, away from the tourists and full of chavs, wonder how long Apple will keep theirs open? Better to concentrate efforts on the other store in Oxford Street, the top shopping area in London and just around the corner from yet another Apple store
    1. Carvensno's Avatar
      Carvensno -
      White walls, tables, and white boxed items. How much more are they going to try and copy Apples layout LOL
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