
It has been rumored recently that Apple would be announcing their newly revamped Beats Music Streaming Service at this year’s Worldwide Developer’s Conference in June. A new report from The Informationis claiming that popular Swedish music streaming service Spotify will be affected by the revamp and have more to lose. The Information noted that approximately 11% of iOS users use Spotify on a weekly basis. However, the report says that the number is now just about 7%.
According to The Information, Apple users are said to have more money to spend on subscription services. Android users on the other hand, spend more money on iHeartRadio, Pandora, and Amazon Music. Beats Music however, accounts for less than 1% of users on either platform, therefore making them the smallest music streaming service compared to services from Pandora, Spotify, iHeartRadio, etc.
The report claims that once Apple releases the revamped version of Beats Music more users will be using the service, therefore taking customers away from Spotify. We suppose Spotify needs to do something to impress their users so that they will be able to keep their listeners instead of giving them away to Beats Music.
Source: The Information
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