• Spotify and Starbucks Team Up for Unique In-Store Experience for Customers

    Popular music streaming service Spotify recently announced that they would be partnering with longtime Apple partner and coffee giant Starbucks. The coffeehouse chain will be streaming Spotify music in its stores to promote premium subscription tiers, while giving those who are subscribed access to their rewards program. It was noted that all 150,000 Starbucks employees would be receiving a Spotify premium account for free as part of the new partnership.

    Apparently users will be able to take control of the playlist in Starbucks stores, which will definitely create an interesting in-store music experience. According to the music streaming service,

    Spotify has powered more than 25 Billion hours of listening around the world so far, and we’re looking forward to creating unique in-store music experiences while also making more than 20 years of popular Starbucks music available to both Starbucks customers and Spotify’s 60 Million global music fans.
    Starbucks will be rolling out the service in 7,000 stores across the U.S., with plans of expanding in the U.K. and Canada at a later point. When they expand outside of the U.S., the employees will also be receiving a free Spotify premium account. Sptofiy noted in their press release that this deal will be a multi-year deal. If you are interested, you can read the whole announcement on Spotfiy’s website in the source link below.

    Source: Spotify
    This article was originally published in forum thread: Spotify and Starbucks Team Up for Unique In-Store Experience for Customers started by Akshay Masand View original post
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