• Apple: Satire + iPhone app = Bad

    Image via SomeEcards

    Apple has shot down a proposed iPhone app due to potentially inappropriate content that could offend many of the public figures and other notable celebrities it offends. As our friends at Wired have just reported, Apple refused to give the green light to SomeEcards, which pretty much offers biting satire all the time.

    In its rejection letter, Apple said it could not accept the SomeEcards app because it “contains objectionable content and content that ridicules public figures.”
    Of the many questionable apps that Apple has approved within the last year, it's moderately difficult to grasp why SomeEcards would meet a roadblock while a broad number of other applications (and in my opinion, much more potentially offensive apps) are allowed to roll right in.

    SomeEcards, for example, doesn't do a fraction of the harm that "Baby Shaker," for example, could have led to.

    Its important to note that Apple didn't catch SomeEcards trying to sneak under the radar and work its way into the App Store. SomeEcards did the right thing by rating their app "17+." And they made no claims about their material being anything but pure satire and ridiculous mockery of a host of issues, people, and ideas.

    But, alas, it wasn't good enough for Apple.

    Of course, if you want to talk "inappropriate," I think just about anyone who has visited the App store lately can find an app or two that, while harmless to most, could offend somebody. Then again, with everyone so touchy and sensitive these days, couldn't a case be made that thousands of approved apps could be taken as highly offensive?

    In a response to Apple’s letter, SomeEcards co-founder Duncan Mitchell said the rejected cards were clearly satiric. He requested clarification on the rejection, adding that other apps contain similarly satiric material.
    The latest rejection only draws further awareness to Apple's seemingly random, inconsistent, and otherwise difficult to predict methodologies used to approve or reject apps. Is it time to do abolish the app approval process altogether, baring of course, anything grossly inappropriate or encouraging of dangerous or threatening activities?

    Some say yes in response to that question. And I'm with them. Are you?
  • Connect With Us

  • Twitter Box

  • Facebook