
Amazon left Apple's iBooks in the dust today and unveiled a textbook rental service for students via the company's Kindle e-reader and Kindle apps.
The service lets students rent textbooks from 30 days to a year, and rental periods can be extended in one-day increments. The service falls under Amazons purchase-once-view-everywhere program. Students can view their highlights, annotations, and other markings across the full range of Kindle apps and e-readers including iOS devices.
However, giving students the option to rent the book weeks or even days before the end of a class, or before midterms means students could cram like no other. Most college students' decision making process doesn't revolve around saving money and time for class, but rather how to save time and money for extra curricular activities outside of class.
Whether students utilize the textbook rentals to their advantage the savings is extreme, in some cases as much as 80% cheaper than buying the same books. Apple's iBooks has none of the annotation or highlighting features that Amazon's Kindle and Kindle apps do. Apple's playing catchup in a very important sector, higher-education.
Source: CNET
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