1. Michael Essany's Avatar

    As MMi reported Tuesday, Apple has halted online product sales in Russia due to the extreme ruble fluctuations that quickly yielded economic ripples across the global economy.

    “Our online store in Russia is currently unavailable while we review pricing,” Alan Hely, a spokesman for Apple, said after the decision was made. “We apologize to customers for any inconvenience.”

    As part of the "review" process alluded to in the statement, Apple on Friday has significantly raised prices on apps and in-app purchases in the Russian App Store. This morning, Apple began notifying developers of the big price changes.

    "While Russians can no longer buy an iPhone over the internet, Apple stopped short of also shutting its separate app store in Russia," BI explained overnight as the news broke. "But it has raised prices for apps by nearly 100%. A 99 pence/99 cents app now costs 62 rubles. The ruble is now so unstable that Apple is basically unable to price its products correctly. "

    As of this writing, it isn't clear if or how Apple will resume business as usual in Russia. With economic conditions growing more unstable by the day, some believe Apple may be forced to make additional - - and extremely difficult -- decisions regarding its presence in the Russian market in the coming days.

    Source: BI
    2014-12-19 10:54 PM